Shopify SEO that turns product pages into organic revenue.
We help Shopify stores improve organic product discovery, collection-page visibility and technical SEO, using ecommerce-specific strategy and hands-on implementation, so growth depends less on paid traffic over time.
Shopify SEO challenges we solve
Poor product and collection visibility
Key pages that rank poorly or not at all for the searches that bring buyers.
Duplicate URLs and canonicalization
Product and collection URL variations that split signals.
Indexation inefficiencies
Valuable pages not indexed while thin or duplicate pages are.
Weak collection-page content
Collections with little copy, unclear headings and no search intent match.
Poor internal linking
Articles, collections and products that do not support each other.
Product page optimization issues
Titles, descriptions, images and structured data that undersell the product.
Theme performance problems
Apps and theme code that slow pages and hurt Core Web Vitals.
Discontinued products and redirects
Dead pages and lost link equity when products are retired.
Weak organic content strategy
No buying guides or comparisons to win earlier-stage searches.
Overdependence on paid acquisition
Revenue that stops the moment ad spend does.
Shopify SEO services
Organic SEO only. We do not include paid advertising management in these packages. Your written proposal lists exactly which workstreams apply to your store.
Shopify Technical SEO
- Crawl and indexation audits
- Canonical and duplicate URL reviews
- Collection, product and variant URL analysis
- Filtering and parameter issues where relevant
- Sitemap and robots.txt review
- Redirect management
- Core Web Vitals and theme performance
- Structured data validation
- Google Search Console analysis
Product and Collection SEO
- Product and collection keyword mapping
- Product title and meta description optimization
- Product description improvements
- Collection copy and heading optimization
- Image alt text
- Internal linking
- Variant and duplicate content review
- Availability and discontinued-product handling
Ecommerce Keyword Research
- Transactional keyword research
- Category and collection keyword mapping
- Competitor analysis
- Search intent analysis
- Long-tail product keyword research
- Commercial keyword opportunity identification
Ecommerce Content Strategy
- Buying guides
- Product comparisons
- Category-focused editorial content
- Supporting informational content
- Content clusters and refreshes
- Internal links from articles to commercial pages
Ecommerce Authority Building
- Competitor backlink gap analysis
- Relevant publisher outreach
- Digital PR campaigns
- Editorial link acquisition
- Relevant guest-post campaigns
- Link reclamation and brand mentions
Placements are arranged through our guest post services, with a focus on relevance and editorial quality.
Organic Revenue Measurement
- Google Search Console setup and analysis
- GA4 ecommerce tracking review
- Organic landing-page performance
- Organic transactions and revenue reporting where tracking is reliable
- Conversion rate analysis
- Product and collection opportunity prioritization
Merchant Center Coordination
- Product feed and Merchant Center coordination when relevant
- Product data consistency checks
- Issues that affect both product discovery and ecommerce marketing
This is feed and data coordination only, not advertising management.
Our Shopify SEO process
Store assessment
Your catalog, collections, goals, current organic performance and tracking.
Technical SEO audit
Crawl, indexation, duplicate URLs, theme speed and structured data review.
Product and collection keyword mapping
Search-intent research matched to the pages that should earn each term.
Technical and on-page implementation
Priority fixes and page optimization made in an order agreed with you.
Content and authority development
Buying guides, supporting content and relevant link acquisition as scoped.
Performance analysis and ongoing optimization
Reporting on organic performance, with each month informing the next.
Shopify SEO pricing
Starting price ranges in US dollars, billed monthly. Store size, catalog, collection count and competition decide where you land in each range. Your written proposal confirms the exact scope and price.
For stores that need a solid technical and on-page base.
- Technical store assessment
- Product and collection keyword mapping
- Optimization of agreed priority pages
- Internal linking improvements
- Monthly reporting
For stores ready to build organic revenue steadily.
- Everything in Foundation
- Ongoing technical SEO
- Product and collection optimization
- Competitor analysis
- Agreed content briefs and optimization
- Defined authority-building activities
- Organic performance reporting
For large catalogs and competitive categories.
- Advanced technical SEO
- Larger product catalog optimization program
- Expanded collection and content strategy
- Authority-building campaigns
- Conversion analysis
- Strategic organic growth planning
- Revenue-oriented reporting
These are starting ranges, not fixed quotes. Store size, product catalog, collection count, market competition, content volume and implementation requirements determine the final scope and price. Not included unless explicitly agreed in your scope: unlimited work or backlinks, large-scale content production, theme development, paid advertising management, app or software subscriptions, and third-party publisher placement costs.
Who should invest in Shopify SEO
- Established stores with a proven product offering
- Brands dependent on paid ads that want a stronger organic channel
- Stores with large catalogs or weak collection and product page performance
- Teams able to invest in sustainable growth, and agencies needing white-label Shopify SEO support
When it may not fit
- You need guaranteed rankings or revenue. Nobody can honestly promise that.
- The store is brand new with no products or offer settled yet
- The market has little organic search demand for what you sell
- You want paid advertising management, which we do not include